In this digital, social media frenzy generation, hip-hop artists may use all outlets to reach potential new fans, but forget the importance of creating quality music. Tru Esco, formerly Tru Q — hip-hop artist/songwriter from Memphis, TN, now residing in Nashville, TN — prides himself on giving his listeners substance and meaningful music they can relate to. With limited funds and ways to get to a professional studio, Tru took it upon himself to save up and buy the necessary equipment to record himself just to get his thoughts out. While teaching himself how to record and tweak vocals, he gained a better understanding of what it takes to create a quality sound. And with that sound, Tru has performed at various events and parties to get his face in front of audiences.
After learning how to record for himself, Tru hooked up with a friend by the name of De’Jon, and they formed the group known as SouthBlock. The group had some success over a short time period — from creating a popular shuffle line dance, to opening up for the likes of Memphis’ own, Yo Gotti — they were on the road to stardom. But eventually, it didn’t work out. Looking for a fresh start, Tru picked up the slack for himself as a solo artist and began recording mixtapes to build his social media buzz. Tru went on to build a loyal fan base of supporters that have helped him see his “tru” potential as a hip-hop artist.
Tru has recently released his latest EP, Sincerely Tru, which is a follow-up to his 2013 album called, Forever Tru. This new body of work has shown Tru’s growth over the years with his style and sound in which he carefully narrates his life on songs like “Vibe Wit Me,” ‘”Go Get It,” and “Let It Go,” to name a few, while remaining authentic in his approach. It has gained recognition locally and has resonated with people that have been following Tru’s journey and potentially new supporters that can relate to the music.
While Tru is still battling for recognition for his talents, that isn’t his main goal or purpose. The greatest pleasure for him as an artist is to build a connection through his music to the listener. With songs in his catalog like “Breakthrough” and “Testimony,” he’s doing just that.