Back in the day, everyone was so quick to dub Cash Money as the IT label. While Birdman definitely etched a lane for his comrades, another man masterfully created something equally compelling. Enter Master P. His decision to make a mega label in the South was a testament to his ability to multi-task as an artist and CEO. In addition, he helped establish careers and he even served as a launching pad for a star rapper in dire need of a new home. Walk with us as wetake a look at where the most slept on label’s artists are now today.