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We told you last week for Sprite’s newest campaign, “Obey Your Thirst” that the lemon-lime soft drink would be tapping the likes of Nas and Drake to bring the campaign to life using their lyrics on limited edition cans. Since then, the first of what we assume to be many videos to come, a Nas & Drake video from a Sprite sponsored performance last summer just surfaced.
Check it out and let us know what you think.
Last week we got a first look at the 16 limited-edition can which feature lyrics from Drake, Nas and others. Check out the first commercial AD from the campaign here and more.