“What I need to do is better myself”
Hip-hop loves its veterans. When oldies of the industry retire, the entire community takes a moment to remember their contributions and wish them off. Well, Ryan Cameron, welcome to your moment.
Okay, retirement may be a strong word for what’s happening here, but it is arguably the most accurate. After all, it doesn’t seem like Cameron plans on coming back to radio. The radio personality will surely be working, but his voice won’t fill the airwaves anymore.
The Atlanta media icon, who was the first to play rap music at V-103 in the early ’90s, has been on-air at V-103 for nearly two decades. Sadly, he has recently announced he’s resigning from his post. With his contract ending soon, he’s free to move on, so that’s exactly what he plans on doing. Alongside his cohost-of-six-years Wanda Smith, Cameron shared that he’s reached a point in life where he needs to do something different.
“I have done everything I can in this field,” said Cameron, according to The AJC. “It’s time for another chapter in my life.”
“My tenure here at V-103 has been the most fulfilling thing I could ever have done but I have to feel there’s something else that I can do,” he continued.
This news comes after Cameron has been an on-again, off-again member of the Atlanta radio scene since 1991. The radio personality left V-103 Atlanta in 1996, after being with the station five years, to do mornings at Atlanta’s Hot 97.5 for eights years.
Afterwards, he returned to his home station, staying their until Feb. 2, 2018, his reported last day.
Cameron is said by the AJC to be leaving V-103 for a position with Rakanter. With the branding firm’s help Cameron will be working with companies like AT&T, Coca-Cola, the Dallas Cowboys, the New York Jets and the Australian rugby team.
Cameron met Rakanter founder Peter Sorckoff while working with the Atlanta Hawks. Sorchoff is the former creative content officer for the Hawks while Cameron has been a long-time game announcer. After the founder came to Cameron with this idea last year, the rest was history.