NYMag caught up with A$AP Rocky at a local fashion event and asked the rapper about his diss towards streetwear brands Hood By Air and Been Trill in his “Multiply” music video. After briefly addressing the issue, Pretty Flacko swayed the conversation in a different direction and discussed his plight in the fashion community. Check out the full interview below.
This conversation about Hood by Air: Do you think they are weak? Did we misunderstand?
No, there is no misunderstanding.
Why did you say that?
Because I can. I birthed it, so I can kill it.
[Regarding] the Hood by Air line on your album, was there anything in particular that happened? That made you feel like the stuff was weak?
You know, fashion, it changes. Your perception of fashion sometimes changes; one day is red, the next day is blue. My style changes, it varies.
So you werenít as into it anymore.
It is what it is. HBA shit is weak.
Will you work with those guys again?
I donít know.
How about Been Trill? [On “Multiply,” Rocky also says, “I ain’t really fucking with that Been Trill.”]
That shit is wack, too.
Anything in particular?
Iím going to put it to you like this: I can say that Iíve been scrutinized for my fashion since I was about 15 years old. A lot of people got it easy. I feel like I had to go through the whole Civil Rights Movement just to be comfortable, to make other people comfortable, to be able to wear what they want to wear, and a lot of dudes are just claiming to have it without having to have that sacrifice or suffering through all that kind of shit. Weíve been through that kind of shit. Thatís all I can really say about it. It is really miniscule. Itís no real beef.
What do you mean, youíve been through everything?
No, meaning the way that I look now, this wasnít acceptable about 12 years ago in the hood. [Heís wearing a closely tailored black suit.] Because weíve always been dressing like this and it wasnít acceptable and we made it acceptable.
And there is an aspect of those guys that doesn’t get that?
They changed. They look like me now. Or at least they try to.
Iím just trying to understand what you mean. These guys donít understand what you experienced in fashion?
What guys are you referring to at the moment?
The Hood by Air folks.
Iím not even talking about them at the moment; Iím talking about regular, typical motherfuckers, people in the hood, in middle America, all around the world.
A$AP Rocky discusses his struggle in the fashion community and his disses towards Hood By Air and Been Trill.